Three growth lanes. One premium execution standard.
Explore how Thrive & Co. packages content, campaigns, community, and launch strategy for social-first brands and game studios. The Drive links can drop straight into the buttons below when you are ready.
We build the strategy behind the scroll: platform positioning, repeatable content pillars, short-form video direction, paid social, creator collaboration, and reporting that shows what is actually working.
57.2KImpressions (30-day sprint)
3.6%Avg. engagement rate
1,042Storefront link clicks
+32.1%Engagement lift
Featured social projects
X (Twitter) · Organic growth
Toplitz Productions: Community Velocity Strategy
Organic X strategy for a European publisher's flagship simulation franchise — 57.2K impressions, 3.6% engagement rate, and 1,042 storefront link clicks in a single 30-day sprint.
Three Wild Women Boutique: Instagram Growth Strategy
Restructured an Ottawa-based fashion retailer's content engine around Reels — gaining +287 followers (+25.2%) and pushing brand reach to a 78.1% non-follower audience within 31 days.
Short-form videoPaid social boostingLocal targeting
Long-term content retainer for a premier Las Vegas realtor — cinematic framework balancing aspirational lifestyle storytelling with architectural walkthroughs, driving 78.4% avg. non-follower organic reach.
Cinematic short-formLuxury personal brandingOngoing management
Indie game marketing needs cultural fluency, not generic agency work. We help studios package the world, explain the hook, build community, recruit creators, and make launch day feel like an event.
8KWishlist campaign
200K+Launch views
5KDiscord members
12 wkLaunch runway
Featured game studio projects
The names are placeholders, but the service shape is real: launch marketing, studio identity, community design, and creator outreach.
Puzzle · Asset strategy
Manifold Garden: Release Asset & Creator Strategy
Targeted marketing support for a solo developer's high-concept puzzle launch — Steam page optimisation, infinite-loop GIF asset kit, and creator outreach list that secured key coverage on launch week.
Steam page optimizationAsset creationCreator list building
Irrational Games (BioShock Infinite): Digital Promotion Contract
External content support for a premier AAA studio during a high-stakes multi-year launch cycle — narrative content, community milestone updates, and a localised social media engagement plan.
Built the community engine from scratch for a surreal indie title — custom Discord onboarding, secret-hunting channels, and moderation frameworks before its viral Steam release.
Websites that work as hard as the businesses behind them.
We handle everything from wireframe to launch: site architecture, responsive design, clean development, CMS integration, speed optimisation, and handoffs that actually make sense to your team.
40+Sites launched
95+Avg. PageSpeed score
2xAvg. conversion lift
100%Mobile-first builds
Featured web projects
⚖️ Legal & Client Acquisition
Lexica: Digital Hub & Client Acquisition
A boutique corporate law firm needed a credible digital presence with a high-conversion scheduling funnel — floating nav, clear typographic hierarchy, integrated booking.
A high-end restaurant needed a high-performance landing page to drive reservations — full-screen visual interface, sticky action nav, and integrated social contact links.
Responsive Web DesignPerformance TuningConversion Design
A real estate agency required an elite web portal with curved layouts, dynamic stat counters, agent carousels, and high-visibility CTAs to capture premium leads.
The Problem: A mid-sized European publisher wanted to convert background interest into measurable community momentum on X (formerly Twitter) leading up to a major seasonal content update for their flagship simulation franchise.
The Strategy: I took over daily optimisation and community engagement on X, deploying content emphasising user-generated narratives ("Live your story. Build your legacy."). I focused on high-conversion visual elements, structured community reply strategies, and organic pacing to turn historical simulation players into active advocates.
Results (30-Day Sprint):
57.2K total impressions — organic content positioning only (↑ 18.7%)
3.6% average engagement rate — generic broadcasts transformed into interactive dialogue (↑ 32.1%)
1,042 trackable link clicks — driven directly to storefront and community hubs (↑ 19.3%)
Three Wild Women Boutique: Instagram Growth Strategy
The Brief: An Ottawa-based fashion retailer serving women aged 35+ needed to transition from static product photos to high-performance discovery formats on Instagram.
The Strategy: I restructured their content engine around short-form Reels, shifting focus to real-life styling transformations and age-positive fitting room demonstrations. Early organic winners were backed with modest, targeted ad spend to amplify reach beyond their existing audience.
Results (31 Days):
+287 new followers — a +25.2% follower growth rate
The Brief: A premier Las Vegas residential realtor required a long-term social media partner to scale her personal brand and secure consistent inbound leads in the competitive Summerlin luxury market.
The Strategy: I built and managed her continuous content engine, establishing a high-retention cinematic framework that balances aspirational lifestyle storytelling with premium architectural walkthroughs. By maintaining a disciplined, long-term posting schedule optimised around localised geo-hooks and high-intent engagement funnels, I transformed her page into a self-sustaining lead generation asset.
Results: An average 78.4% non-follower organic reach across all top-performing property releases — consistently reaching buyers outside her existing audience.
Cinematic short-form productionLuxury personal brandingOngoing account management
Case Study · Game Solutions
Manifold Garden: Release Asset & Creator Strategy
The Brief: A solo developer needed targeted launch support for a mind-bending puzzle game seven years in the making — with a non-Euclidean concept requiring careful positioning for non-gamer press.
The Strategy: Optimised Steam page messaging for broader, non-gamer appeal; designed a high-conversion social asset kit featuring infinite-loop gameplay GIFs; and built a curated creator outreach list targeting aesthetic and architecture-adjacent audiences.
Results: Key press coverage secured on launch week. The game was positioned as a work of high art across a successful multi-platform release.
Steam page optimizationAsset creationCreator list building
Case Study · Game Solutions
Irrational Games (BioShock Infinite): Digital Promotion Contract
The Brief: A premier AAA studio needed external content support during a high-stakes, multi-year launch cycle for one of gaming's most anticipated titles.
The Strategy: Developed targeted narrative content for the studio's digital hub, drafted community-facing milestone updates, and executed a localised social media plan to maintain player engagement during development extensions.
Results: Consistent player engagement maintained across the extended development cycle, ensuring community goodwill was preserved ahead of launch.
CopywritingCampaign supportCommunity messaging
Case Study · Game Solutions
Mitoza: Discord Infrastructure & Launch Prep
The Brief: A surreal, cult-classic web game was being reborn on Steam and needed a community infrastructure built from scratch to match its bizarre, experimental identity.
The Strategy: Designed a custom Discord onboarding flow that mirrored the game's aesthetic, established interactive "secret-hunting" channels for collaborative player discovery, and set up moderation frameworks before the viral Steam release.
Results: A thriving pre-launch community that turned a solo experience into a shared, viral event — players actively hunting and sharing hidden death loops before launch day.
The Brief: A boutique corporate law firm needed a modern digital presence to look highly credible online and streamline their consultation booking pipeline.
The Build: I built a premium website featuring a semi-transparent floating navigation system, clear typographic hierarchy, and an integrated, high-conversion scheduling funnel — purpose-built to convert visitors into booked consultations.
The Brief: A high-end restaurant needed a high-performance landing page to showcase their menu and drive online reservations.
The Build: I developed a full-screen, visually driven interface with optimised high-resolution media loading, a sticky user-action navigation bar, and integrated social media direct-contact links — engineered for immediate conversion from first visit.
Responsive Web DesignPerformance TuningConversion Design
Case Study · Web Design
VistaHaven: Property Showcase & Lead Engine
The Brief: A real estate agency required an elite web portal to present high-value properties and capture premium agent leads without feeling generic.
The Build: I engineered a modern, curved container layout featuring dynamic stat counters, custom agent profile carousels, and highly visible interactive call-to-action touchpoints — designed to convey premium prestige and convert high-intent visitors.
Content systems that make brands feel inevitable.
We build the strategy behind the scroll: platform positioning, repeatable content pillars, short-form video direction, paid social, creator collaboration, and reporting that shows what is actually working.
Featured social projects
Toplitz Productions: Community Velocity Strategy
Organic X strategy for a European publisher's flagship simulation franchise — 57.2K impressions, 3.6% engagement rate, and 1,042 storefront link clicks in a single 30-day sprint.
Three Wild Women Boutique: Instagram Growth Strategy
Restructured an Ottawa-based fashion retailer's content engine around Reels — gaining +287 followers (+25.2%) and pushing brand reach to a 78.1% non-follower audience within 31 days.
Gila Goodman (Agent Gila): Luxury Lifestyle & Architectural Discovery Retainer
Long-term content retainer for a premier Las Vegas realtor — cinematic framework balancing aspirational lifestyle storytelling with architectural walkthroughs, driving 78.4% avg. non-follower organic reach.
Full social media portfolio
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